Term: 2 years
Co-operative Education at the University of Waterloo is a global leader in employer partnerships, managing over 19,100 work-terms a year with over 6,900 employers in more than 60 countires. Within Co-operative Education (Co-op), the Business Developer plays a vital role in achieving the 97% overall student employment rate. The Business Developer generates, develops and converts employer prospects into paid, creditable co-op jobs for all programs, but will place priority on growing job opportunities for strategically prioritized segments.
The Business Developer must demonstrate excellent sales skills and relationship management with a proven track record of generating leads and successfully converting them to meet strategic targets. Strong organizational skills are imperative to document, track and report on interactions and the status of each lead within the official system of record. The Business Developer is required to have excellent communication and interpersonal skills to provide high quality, professional interactions and customer service to prospective and new employers.
The Business Developer is focused on actively bringing in new business and will contribute to all business development initiatives, including targeted business development campaigns in a particular region or industry as well as supporting the creation of business development presentations, resources and tools.
Success measures include the numbers of presentations, calls and meetings with prospective employers, leads generated for all programs and for programs of strategic priority, conversion rates from leads to job postings, number of jobs posted/filled for each new employer, number of new employers successfully retained/transferred for another hiring cycle, and resolution of recruiting/work term issues to ensure a successful co-op experience.
The expansion of Arts co-op programs presents new and unique challenges for Co-operative Education and the Faculty of Arts. While new co-op programs continue to be added every few years, never has there been a push to expand co-op access across an entire Faculty, which will encompass 24 separate programs (18 of which are new to offering co-op separate from Arts & Business). This role will focus on the development of job opportunities for this new expansion.
Actively seek student employment opportunities with new employers to attain a first-work term student employment rate of greater than 95% and to achieve an overall employment rate of greater than 97%
A business developer is required to:
Retain, support and transition new employers from the point of employer registration to the successful completion of at least one full employment cycle
Record and report interactions and outcomes accurately and completely
Represent Co-op and UWaterloo at key external events
Continuously improve business development approaches, processes and technology for greater efficiency, effectiveness, productivity and results