University of Waterloo

  • Multimedia Coordinator

    Requisition ID
    2018-3328
    Job Category
    Marketing / Public Relations / Communications
    Department
    8610 - Inst. for Quantum Computing
    Job Status
    Regular Full-Time
    Hiring Range
    $54,589 - $68,236
  • Overview

    The Multimedia Coordinator is responsible for creating, editing and presenting various media material to build the IQC brand as a world-class research institute. The incumbent will be a storyteller and editor, responsible for creating compelling media content, including graphics and videos, in support of IQC’s evolving marketing and communications plan. The incumbent will provide leadership and guidance to the Communications and Strategic Initiatives (CSI) team on digital best practises, including web and social media analytics, and sit on the Waterloo Web Advisory Committee. Additional responsibilities include providing AV and technical support for IQC lectures and events, and managing external photographers and videographers. This position reports to the Senior Communications Manager.

     

    This role is contingent on funding.

    Responsibilities

    Produce high-quality multimedia materials to support IQC:

    • Propose, develop and execute compelling story-telling through multimedia
    • Manage timelines and scope for all multimedia initiatives
    • Implement standards for measuring the success of multimedia communications, prepare analytics reports and make recommendations for improvements
    • Work with the Communications Officer to develop and implement the social media strategy. Manage LinkedIn, Google Business pages, IQC’s YouTube channel and all related video elements
    • Build annual report publication site in collaboration with Communications Officer
    • Record and edit weekly seminars, faculty and visitor lectures as needed/requested
    • Act as IQC photographer for events, conferences, labs and headshots
    • Manage digital signage around IQC

    Provide audio/visual and technical support for IQC speakers and events:

    • Provide technical and A/V support during IQC-led conferences and events including weekly colloquia, weekly student/faculty talks, guest lectures, visitor lectures and seminars, Quantum Frontiers lectures and other events as required
    • Coordinate and manage all speaker requirements including presentation, microphones, Christie projectors, Creston system
    • Manage complete run-throughs of the events and speaker rehearsals as required

    Oversee IQC website:

    • Lead content audit for uwaterloo.ca/iqc to identify best performing content, outdated material and information gaps. Make recommendations to communications team
    • Develop and implement web strategy to enhance IQC visibility and drive traffic. Improve information architecture and user experience
    • Collect, analyze and report on Google analytics
    • Improve Search Engine Optimization (SEO)

    Manage digital assets and digital vendors:

    • Maintain multimedia storage and archiving of all multimedia assets, including using Asset Bank
    • Upload videos to websites and social media outlets
    • Manage relationships with external vendors for photography and videography, as well as other communications professionals on campus
    • Make recommendations for upgrading, maintaining and purchasing AV and technical equipment
    • Manage user-experience and site infrastructure for uwaterloo.ca/iqc
    • Share digital best practices and sit as member of Web Advisory Committee

    Qualifications

    • Completion of a college degree or bachelor’s degree or professional qualifications in video marketing or equvialent education and experience.  Master’s degree preferred
    • 4+ years of experience filming and editing videos, photography and creating graphics with a proven track record of excellence

    • 1 – 2 years experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO)

    • Strong organization skills with the ability to handle multiple tasks and meet deadlines

    • Experience in a highly scientific environment and basic knowledge of quantum information science and technology is an asset

    • Work experience within an academic environment preferred

    • 1+ years work with Creston

    • 4+ years working with film and photo editing software

    • 4+ years working with video and photo equipment

    • HTML proficient

    • Experience with measurement and evaluation of social media

    • Minimum intermediate skill level for Adobe Photoshop, After Effects, Illustrator

    • Intermediate experience working with presentation software for visual displays such as kiosks

    • The incumbent should have well-developed interpersonal skills

    • Ability to apply sound judgment and to handle confidential materials

    • Proven ability to deal with faculty, postdoctoral fellows, staff, students and visitors with tact and diplomacy

    • Proven ability to solve complex, non-routine problems within their particular areas of responsibility

    • Well-developed organizational and communication (oral and written) skills are required

    • Proven ability to understand and communicate complex technical concepts

    • Proven ability to problem-solve

    • Commitment to process improvement and to stay current with new technologies (hardware and software)

    • May occasionally require work outside normal University business hours

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