Term: 14 months
The Digital Communications Officer is a key member of the Advancement communications team and will deliver creative and tactical planning, implementation, project management and evaluation of integrated digital communications strategies, plans and initiatives to support the Office of Advancements goals: to increase alumni engagement, raise philanthropic support and build Waterloo champions.
Reporting to the Associate Director, Communications, the Digital Communications Officer works as part of a dynamic and integrated team within Advancement and with campus partners, to thoughtfully and effectively engage our community of alumni, donors and prospects, through compelling social and digital communications.
The Digital Communications Officer is accountable for the planning, project managing, delivering, evaluating and reporting on the impact of digital communications strategies to inspire and engage our alumni, donors and prospects. This role is responsible for developing a digital content strategy, ensuring the creation of compelling content, accuracy and a dynamic user experience of the website while managing the day-to-day web content creation and maintenance. The role manages social media planning and execution, in partnership with Advancement colleagues, and partners including University Relations, to integrate and leverage content across a range of online channels.
This role develops, implements and manages communications strategies and promotion for new and existing digital initiatives, in partnership with partners, while providing advice and guidance on the best ways to inform and engage our audiences.
*At the USG 10 level, the job title becomes Senior Digital Communications Officer.
Create, plan and execute creative digital and social content for all Advancement audiences
Collaborates, advises and consults
Manages digital communications projects